Friday, July 12, 2002

MORE ON ADS

Hmmmm the ePLDT ads were myDSL ads. My mistake. Very few left. The Katipunan lamp posts are now dominated by Nestle stuff.

Which makes me wonder. Who owns those lamp posts? Who gets paid when a streamer is displayed? How's the payment system? What's the duration? Is it per day, week or month?

Anyway, there are two new vertical streamers along Katipunan now. "Mag-Nestle almusal" and "NIDO child nutrition system". I really love the Nestle almusal ads. The products are easily seen - Nestle milk, Koko Krunch, Nescafe... And because a mom and a kid is used, I like the "have breakfast with your family" message as well. I think Katipunan is a good area for the streamers because it seems like a 'family' place, with all the villages around it. It's a very busy street especially in the morning.

I wonder how the different brands pay for the ads. How do they divide it?
UAAP COMING UP!

Wow, I can't believe that the UAAP is going to start tomorrow. I have tickets already, but I'm still deciding if I'm going to watch the opening ceremonies, or just go to the 4PM game between Ateneo and NU. I'm leaning towards the latter.

Major games will be played in Araneta, while other games will be played at Rizal (argh! far!) and Makati Coliseum.

To all UAAP fans out there, here's the schedule for this weekend, courtesy of University Belt:

Saturday - Araneta
2PM - UE vs UP
4PM - Admu vs NU (See you there!)

Sunday - Araneta
2PM - UST vs Adu
4PM - DLSU vs FEU

Thursday, July 11, 2002

ADS

I posted something today in the thread "tv ads, print ads, billboards - your hatest and greatest" after a very long time... It's a really interesting thread in PinoyExchange. We talk about the different ads - tv, radio, print, outdoor streamers, etc. Intelligent discussion indeed.

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Have you guys seen the ePLDT vertical streamers on the lamp posts along Katipunan? They're terrible! The only thing I recognized was the small logo of ePLDT and that's it! I couldn't read the text, I didn't get the message. However, I recognized the ad because I've seen the print version. It seems that it was really a print ad that they copied for the vertical streamers. Parang tinamad na silang gumawa ng bagong creative brief! Of course print ads and outdoor streamers are different because of the distance, the people who see it, how people look at it, etc. For the streamer, there should be as little text as possible, and just one clear message. The size of the text, image and logo should also be adjusted.

solace, I do agree that Vivian (Vivienne?) Tan is GORGEOUS! She's my crush! She's so perfect for the Lux ad! People easily remember the ad because of the model. Was that her voice they used? It's also perfect because it sounds so sexy. I just wonder why they had to include those two models towards the end of the ad. I'm not saying they're ugly, pero parang pampasira lang sila. They should have focused on her.

abcxyz, for the "Masarap na simula" Nescafe ad, this is my guess. The message is "start your day right by drinking Nescafe". The message is pretty good, it's both for current users and non-users. It seems that they are changing the view on drinking coffee as something that's "routine" in the morning. Well, we're all guessing...

As for the new McDo ad, I totally didn't get it. What's it all about? What's the point? You know, having that Karen-Gina ad was both a blessing and curse for McDo. It was a blessing because it was such a hit, both with the people, and the award-giving bodies. But it's also a curse, because they cannot come up with something better or something that can at least keep up with it.
TAPPING THE CREATIVE UNIVERSE

I emailed Mr. Jim Paredes to say hi. I told him about this blog. He was kind enough to reply and he thinks blogging is really cool. He invited me to the seminar which he gives regularly - I think he has given 9 seminars already. The seminar is entitled "Tapping the Creative Universe". The amount is pretty high, but it's really worth it, according to a friend who attended last year. I hope I'll be able to attend - it depends if I include it in my budget for this month. The next seminar (July) will be held in Loyola Heights. There'll be another one in August at Rockwell. I asked for the flyer so that I can find out about the details, and so that I can post it here in my blog.

I don't think this seminar is only for artists. It's for everyone. After all, we are all creative beings. I don't believe that artists are the only ones who are creative. They may be more creative than others, but that doesn't mean the others are not creative at all. And we need creativity in our daily lives, whether at work, school or at home. It adds the "ooommmppphhh" in our lives.

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TAPPING THE CREATIVE UNIVERSE
“Get in touch with your inner creativity and transform every day into an adventure!”

July 15, 17, 19, 22, 23, 25
Time: 7 to 9pm
Phildra Center
59 C. Salvador, Loyola Heights, QC
P 3,000.00

Call 436-0710/ 426-5375/ 929-0230/ 426-3208

"Jim's TCU workshop came at a time in my life when I needed to experience it. As with anything in this world, you know when something is knocking at your heart's door, and KNOCKING HARD, that you just dive into it and simply wait for the delicious revelations that follow.... Jim's TCU workshop strengthened my faith in my power to create things even more." ---Chiqui Pineda (singer, mother, now also a radio commentator)

"The TCU workshop put me in touch with my creative self. I learned to accept myself as an artist and more importantly to be happy where I am as an artist at this point in time. It helped ease up a lot of pressures I had imposed on myself thereby allowing me to just keep creating." ---Michelle Gemperle (painter, mother)

"After attending the TCU workshop with Jim Paredes, the universe does not swallow me in the great ethereal anymore but cradles me in the placenta of potentialities."---Virginia Espiritu (Teacher)

This is a cutting edge workshop that will help uncover, identify and set aside the blocks that stand in the way of creativity in everyday life. By actively engaging self-defeating attitudes and instilling practices that will help the participant overcome them, the workshop hopes to awaken the inner joy and natural creative impulse each person possesses.

Through 6 two-hour sessions, the workshop will employ practical techniques developed by Jim Paredes plus those found in “The Artist’s Way” (by Julia Cameron and Mark Bryan). These have proven to be effective in dealing with blocked individuals in any profession or situation in life, most especially artists who find themselves in a creative rut. An added plus is Jim’s sharing of his enormous wealth of personal experience as an active multi-faceted artist of more than thirty years.

The sessions will extensively deal with issues of creativity through interactive exercises that will get to the core of the blockage and the introduction of new disciplines and practices for everyday use.

The Syllabus

Week 1
· Creative affirmations vs. negative beliefs
· Introduction of “morning pages”, “artist dates” (activities that reinforce the artist in us)
· Seeing the good in us and accepting it
· Dealing with criticism
· Love and Fear
· Excavating buried selves/ dreams
· Exercises in “forbidden joys”
· Instituting changes in life
· Imposing “deprivations”

Week 2
· Getting real
· Meeting the Creator
· Abundance
· Recognizing the Power of Now
· Dealing with perfectionism
· Archeology
· Fear and creative U-turns
· Blasting the blocks
· The 48 hour journey

The reason for the large number of sessions (6) is to be able to give the participants the opportunities to apply the lessons to their everyday lives and progress in a guided manner until the practices are successfully instilled. The workshop promises to be fun, exciting, inspiring, and substantive.

*Jim Paredes is a successful practicing creative engaged in songwriting, record producing, arranging, and performing with the durable and talented APO Hiking Society. He is also a lecturer and has done work for various advertising campaigns. He recently became a published photographer and an author (Humming In My Universe-Random Takes on Everything and Between Blinks). He is currently teaching at the Ateneo De Manila Communication Arts Department.

Wednesday, July 10, 2002

ONLINE TESTS

Okay, more tests I fouind at beabear's blog, plus more tests I encountered while surfing. This is fun and interesting!

Which bodypart are you? I'm the EYES!

click to take it!


Which kiss are you? I am a SOFT KISS!

Which Kiss are You?

Which Kiss Are You?



What's your emotional age? 7.5/10!





WHICH SEX IN THE CITY CHARACTER ARE YOU?

I just visited beabear's blog, and I saw this test there. I see her in Bunny's blog almost everyday so I checked out her blog. Really interesting!

Anyway, I took the test and I'm Charlotte! No surprise there, hehe.



Which Sex and the City Player Are You? Find out @ She's Crafty


Here's the result:

You're demure, sweet, unassuming, compassionate and generous.

Brimming with Cinderella-esque fantasies of the fairy-tale life you have planned for yourself, you find yourself easily dissapointed. Not that that would stop you, you're forever the eternal optimist.

You're on the materialistic side. As far as your concerned, money matters. Alot. Almost as much as manners. You want everything nice and orderly. Including sex. You like it polite and proper on 300 thread-count Egyptian cotton sheets. And no one better question your taste in china.

Your sweetness makes it easy to over-look your high standards and somewhat judgmental ways. You are truley a genuine, kind-hearted person. There's nothing you wouldn't do for your friends.


Charlotte quotes:
"I don't think she's a lesbian. I think she just ran out of men."

"Trey, I'm tired of being married to your penis."

"My vagina's depressed."



E! ONLINE'S TOP 30 BODS

Just checked out E! Online and found out that the results of the Best Bods survey are out! Just check out how yummy some of them are!


Rupert Everett


Hugh Jackman


And guess who's number 1?


BRAD!


It doesn't matter that he looks like a retard in that picture. They had to look for a picture that shows his ooh-la-la body. Don't get me wrong, there were also women in the list. Jennifer Aniston, Halle Berry, Madonna, Janet Jackson (of course she's part of the list!), and even J Lo. Check out the whole list in E! Online Rank: Best Bodies Poll.

(All pictures are from E! Online)





TRIP DOWN MEMORY LANE

Gino and I talked on the phone last night (what's new?). And the topic of our conversation was past TV shows. It was fun talking about the different TV shows, especially because most of them were sitcoms.

I was surprised that we both liked "Ang Manok ni San Pedro"! That was such a hilarious TV show. Lito Pimentel was just the perfect probinsiyano, and Balot was the perfect probinsiyano dad. Kristine Garcia was still very pretty then, along with Nadia Montenegro. I remember that even my dad followed this show, because it was so funny! I didn't like it that much towards the end though.

I don't remember a lot about "Don Kamote de la Mancha". I just know that it starred Cachupoy. I still remember Joey and Son, and I still can't believe sometimes that the little boy there, Ian Veneracion, grew up to be, well, what he is right now. I think he was around 3 or 4 years old in the show. Then there was Love Me Doods, with Edu Manzano. I really followed that show because I was such an Ana Roces fan. Other shows include Eh Kasi Babae, Chicks to Chicks, Palibhasa Lalake, Ok Tol, Hapi House, Young Love Sweet Love, Champoy, UFO (Urbana Felisa and Others), Lunch Date, Katok mga Misis, FFT (I don't remember this that much but I knew Giselle Sanchez was part of it), Student Canteen, Iskul Bukol, TODAS, TVJ, 13 14 15, Okay Ka Fairy Ko, Maricel Live!, Loveli Ness, Oki Doki Doc, Vilma in Person, and GMA Supershow with all the big production numbers. Imagine Aga Muhlach in Hapi House, with Isabel Granada and Chuckie Dreyfuss. And imagine Vilma Santos being tossed around in her dance numbers. And Maricel Soriano singing "I am what I am", lip synch, in her show. I remember Ms. Tapia and Mang Temy of Iskul Bukol, and I can imagine that people still call them that until now. I liked Oki Doki Doc because it featured two people who are not part of a loveteam - Aga and Agot. That just meant that people watched the show, not to be 'kilig' and follow their favorite loveteam but because it was interesting. Okay Ka Fairy Ko is also memorable, hmmm? The two fairies were very pretty - Alice Dixon and Tweetie de Leon. And Charito Solis as fairy queen was perfect.

I wonder which shows now will have a lasting impact on people, that 10-20 years from now, people can still remember and talk about the actors and the story lines? I'm placing my bet on Home Along Da Riles (of course it has been there for how many years now). The sitcoms now are too much alike, I don't know how one can stand out if talked about 10-20 years from now. Kool Ka Lang is hilarious, with their weekly themes, but they're being copied by all the shows!

Do you guys think that if the That's Entertainment people had a big reunion, you know, with everyone there, it will be a hit? I think it will be, as long as it's just a TV special, it's promoted well, and all the "flag bearers" of each day will be there, if not live, then through a video footage. Looking back, it may seem really "jolog", but we have to admit that That's Entertainment was so big then. And I honestly liked it, because Kuya Germs really wanted these kids to succeed. They were really trained to be creative and to perform well through their weekly contests, which the Thursday group almost always wins.

Hope you had as much reminiscing!

Tuesday, July 09, 2002

JIM PAREDES

I was going through my books and I encountered Jim Paredes' book entitled "Between Blinks". I had the honor and the pleasure of meeting him and actually talking to him in one of the PEx Book Club meetings. He actually invited the club to his house for a discussion, and he even served some snacks. We met his wife, and even one of his daughters. Lovely family.


Jim Paredes

(Picture from the Jim Paredes Website)




PEx Book Club in Jim Paredes' home

(Picture from Internet.org)



We didn't just talk about his book, we talked about everything under the sun. Everything from Jesus to Zen to Ateneo to APO to heaven, and even April Boy! Jim Paredes is a wise man, and I am very thankful that he tries to share his wisdom with a lot of people. We need more people like him, to make the world a better place. Though I do not agree with all of his entries in "Between Blinks", I appreciate all the wisdom it imparts. We live our lives everyday, and go through the motions. And there are times when we stop - stop to ponder, to appreciate the beauty of the world, and the people around us. Pay attention to them. In one blink of your eyes, you may miss seeing.

According to Neale Donald Walsch, author of Conversations with God, "Here are the world's great truths, in the language of the soul. Uplifting wisdom such as this is a treasure. Here is where God resides--Between Blinks. The words here are a gift for the heart. Thank you, Jim. In so many ways you continue to bring joy to the world."

Here are some of my favorite entries:

    "To the skilled diver, all depths are the same."

    "The dark night of the soul is the point when God in us is about to awake from Her deepest sleep."

    "The highest expression of love is when we eliminate the "other" until all that is left is the ONE."

    "To one who seeks, it is always a question of what, where, when and how God will manifest Herself. To one who has found, it is the endless fascination with God unraveling as everything, everywhere and every time."

    "We all want to change the world because of our unhappiness with it. But can we really change anything without first becoming what it is that we want to change? Jesus walked among us first in order to change us. I'm not suggesting we have to becom prostitutes before eradicating prostitution, or addicts before we eradicate addiction. It would help to stop condemning what we want to change and instead be one with them through compassion and understanding.
    Then we can really transform the world."

    "Pitifully deprived is the young person who, by the time he finishes school has not had at least one teacher he will remember with gratitude for the rest of his life."

    "Do you sometimes get the feeling that God breaks us open just to make us see what's inside us?"

    "Hope is the bridge that connects us to where we want to go. Faith assumes that hte bridge will hold."

    "People have always speculated about God - whether we are ruled by a random universe, a crazy divine entity who enjoys watching us suffer, or perhaps some mysterious deity whose actions are simply unfathomable, or what-have-you. I am more inclined to believe in an Artist-God, an honest-to-goodness Creator who simultaneously uses different media. And the work area of this multimedia masterpiece is the whole of life and the universe.

    Think of a pointillist God, and our seemingly tiny, insignificant lives and actions begin to count as meaningful dots in Her big canvas.

    Think of a musician God, and all the moments and feelings that come and go become great movements expressing expansive themes in His orchestral scores - every sigh, tear, smile is a graceful note.

    Think of a terpsichorean God and all actions on earth become a divine choreography as everything moves with power and grace upon some great, majestic stage.

    And when all these dimensions play themselves out - the suffering, joys, ups and downs, highs and lows and all other moments in between - a gigantic master plan is revealed.

    And the more we have a sense of this master plan, the more delightfully we can engage our daily living as eager artists apprenticing and co-creating in awe with the Greatest Master-Artist of All."


Monday, July 08, 2002

RAINY DAYS ARE HERE AGAIN.

It has been raining really bad for the past few days. I haven't seen the sun since... Saturday? I used to LOVE the rainy days because there'd be no classes. And that's exactly what happened. No classes today, and tomorrow. But when you grow up, you realize so many things. When I was young, whenever I'd pray that there'd be no classes, I was indirectly praying that a family be displaced from their home. I didn't realize that then, but I do know that now. Typhoons don't only mean no classes, no work, getting wet, and getting sick. Typhoons mean families are being displaced, and people dying, while I'm safe at home, snuggled in bed. Yep, breaking news from Inq7: 'Gloria' death toll rises to 21; 20,000 displaced". And guess what? There's another typhoon coming. And now I'm sad, because more people will surely be affected.